Privacy Policy

1. Introduction

PropPulse ("we", "our", or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our website and services.

2. Information We Collect

We collect the following types of information:

Personal Information

• Name
• Phone number
• Email address (when provided)
• Marketing communication preferences

Technical Information

• IP address
• Browser type and version
• Device information
• Pages visited and time spent
• Referring website

3. How We Collect Information

We collect information through:

• Direct submission: When you fill out forms on our website
• Cookies and tracking: Automatically as you navigate our site
• Third-party services: Through our analytics and advertising partners

4. How We Use Your Information

We use your information to:

• Provide and maintain our services
• Respond to your inquiries and requests
• Send you property information and updates (with your consent)
• Improve our website and user experience
• Analyze usage patterns and trends
• Comply with legal obligations
• Prevent fraud and ensure security

5. Marketing Communications

With your explicit consent, we may send you:

• SMS messages about properties and services
• Promotional offers and updates
• Informational content about real estate

You can opt-out of marketing communications at any time by:

• Clicking the unsubscribe link in our emails
• Replying "STOP" to SMS messages
• Contacting us directly

6. Third-Party Services

We use the following third-party services that may collect your information:

CRM Service (Leadrat)

We use Leadrat as our customer relationship management platform. Your contact information is stored and processed by Leadrat in accordance with their privacy policy.

Analytics Services

We use Google Analytics and Microsoft Clarity to understand how users interact with our website. These services collect information about your usage patterns.

Advertising Services

We use Google AdSense and other advertising services to display relevant ads. These services may use cookies to track your interests.

7. Data Security

We implement appropriate technical and organizational measures to protect your personal information, including:

• Secure HTTPS encryption for data transmission
• Restricted access to personal information
• Regular security assessments
• Secure data storage practices

However, no method of transmission over the Internet is 100% secure, and we cannot guarantee absolute security.

8. Data Retention

We retain your personal information for as long as necessary to:

• Provide our services to you
• Comply with legal obligations
• Resolve disputes and enforce agreements

Session data is automatically cleared when you close your browser session.

9. Your Rights

You have the following rights regarding your personal information:

• Access: Request a copy of your personal data
• Correction: Request correction of inaccurate data
• Deletion: Request deletion of your personal data
• Opt-out: Withdraw consent for marketing communications
• Portability: Request transfer of your data

To exercise these rights, please contact us using the information below.

10. Cookies Policy

We use cookies and similar tracking technologies to:

• Remember your preferences
• Understand how you use our website
• Show you relevant advertisements
• Improve your user experience

You can control cookies through your browser settings, but disabling cookies may affect website functionality.

11. Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.

12. Compliance with Laws

We comply with applicable data protection laws, including:

• India's Digital Personal Data Protection Act (DPDP Act) 2023
• Information Technology Act, 2000
• Other applicable privacy regulations

13. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of significant changes by:

• Posting the new policy on this page
• Updating the "Last Updated" date
• Sending you a notification (for material changes)

14. Contact Us

If you have questions about this Privacy Policy or want to exercise your rights, please contact us:

Email:privacy@proppulse.ai

Phone:+91 819 794 3006

Address: PropPulse, Bangalore, India