Lodha Ventures Rebrands as Abhinandan Ventures, Marking a New Chapter in Innovation and Identity

In a strategic move aimed at realigning its brand identity with its innovation-driven ethos, Lodha Ventures has officially rebranded itself as Abhinandan Ventures. Spearheaded by Abhinandan Lodha, the company states this transition reflects its evolving mission and not any internal disputes, as clarified by company executives.

A Name That Reflects the Future

Founded in 2015, Lodha Ventures started as a platform to incubate high-growth, consumer-centric businesses. Over the past decade, it has grown to include a diverse portfolio of ventures spanning:

1. Real estate development (The House of Abhinandan Lodha)
2. Private equity (Tomorrow Capital)
3. Edtech (BeyondSkool)
4. CSR initiatives (Sheetal Lodha Foundation)

Now rebranded as Abhinandan Ventures, the group aims to emphasize its commitment to technology, transparency, agility, and customer-centric innovation.

“This rebranding resonates with the future-focused, new-age group built on technology and transparency,” said Abhinandan Lodha, Chairman, Abhinandan Ventures.

Strategic Clarity: Not About Family Disputes

The timing of the rebrand sparked speculation about a trademark dispute involving Abhinandan Lodha and his elder brother, Abhishek Lodha, of Macrotech Developers. However, company officials have firmly denied any connection.

In January 2025, Macrotech Developers filed a lawsuit over the use of the ‘Lodha’ brand name, seeking ₹5,000 crore in damages. The Bombay High Court advised both parties to pursue mediation, and by April 2025, the matter was resolved amicably under parental guidance.

As per the settlement:

1. Macrotech Developers retains exclusive rights to use the brand names ‘Lodha’ and ‘Lodha Group’
2. Abhinandan Lodha retains rights to use the brand name ‘House of Abhinandan Lodha (HoABL)’

What This Means for the Business Ecosystem

The rebranding of Lodha Ventures to Abhinandan Ventures is more than a name change. It signals the emergence of a tech-first, innovation-led business house aiming to redefine consumer engagement across sectors. With a clear demarcation from legacy affiliations and legal clarity around brand usage, Abhinandan Ventures is poised to:

1. Expand its influence across consumer-driven industries
2. Leverage its reputation for innovation and high returns
3. Strengthen its brand equity independent of traditional real estate lineage

Key Takeaways

1. Lodha Ventures is now Abhinandan Ventures, aligning with its innovation-first strategy.
2. The move is not linked to the trademark dispute with Macrotech Developers.
3. Abhinandan Ventures will continue to operate its existing brands HoABL, Tomorrow Capital, BeyondSkool, and SLF under their established identities.
4. The rebranding reinforces a tech-driven, agile, and future-oriented business vision.

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